A Bright Future for Elso Holdings Through Eos Capital

Local private equity firm Eos Capital has acquired a majority stake, pending Competition Commission approval, in local Namibian manufacturer Elso Holdings, the first such investment on behalf of the firm’s Allegrow Fund. 

Eos Capital aims to expand Elso Holdings Namibia and place the existing enterprise’s environmentally friendly, bio-degradable products within reach of more Namibians and those within the SADC region.  

Eos Capital’s N$ 461 million Allegrow Fund, the mandate of which is investment into companies that have the potential for rapid growth through the right capital and strategic support, will deliver superior returns to its investors through its investment into Elso. 

The firm sees the acquisition and future plans for Elso as a positive response to Government’s industrialisation policy and the drive towards import substitution and local value-addition. Elso is a proudly Namibian manufacturing company that is an excellent example of the type of business Namibia should be encouraging. 

Elso is a substantial local Namibian manufacturer that prides itself in the environmentally friendly manufacturing of biodegradable, toxic-free cleaning liquids and powders, tissue paper products and cleaning equipment. With 7 branches across the country and around 120 employees, the company is also in an ideal position to increase their supply to wholesalers, retailers, guesthouses, hotels, businesses and Government Ministries across the country. 

According to Mr Ekkehard Friedrich, Chief Investment Officer of Eos Capital, after acquiring a majority stake of Elso, Eos will ensure overall productivity is continued with the retention of all employees and management, while a new Chief Operating Officer (COO) will help alleviate some of the workload expected from the growth. This in turn will allow incumbent Chief Executive Officer (CEO) and entrepreneur René Rusch, who has substantially built the company since 1998, to focus on more strategic issues. 

“Our aim is to create rapid growth for the companies we invest in, while due consideration is given to the risks involved in such an investment. For these reasons Elso is the ideal candidate for our Allegrow Fund,” Mr Friedrich said. 

While the venture affords Eos an opportunity to expand this well-known and established enterprise over the next few years, Elso, as a proudly Namibian asset, can now reach its full potential with an injection of capital and business acumen in the form of new operating models, governance, strategy and management support. 

Mr Johannes !Gawaxab, Executive Chairman of Eos Capital, says that partnerships, like that with Elso, can help Namibian businesses operate at much higher levels than previously thought possible. This investment will strengthen the company, making it possible to expand and contribute towards job creation and economic development. 

Mr René Rusch, who will remain as CEO and shareholder of Elso Holdings, is excited about the new venture aimed at helping Elso achieving new heights and says that the partnership is an excellent example of his company living their motto: “For a better life.” 

Older Articles

202420232022202120202019201820172016